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Social Media

Finding the Perfect Length For A Charity Video
So you have your video strategy in place, but now you want to know what the optimal length for your...
How to Develop a Video Strategy
Developing a strategy for video is key for a successful marketing campaign. It helps you understand video techniques, your target...
Developing a basic Volunteers Programme
Here are five vital steps you can take to ensure you’re making the best use of your volunteer network. A...
Can Google Ads help my SEO ranking?
Google Ads cannot directly influence the position of your website on an organic search. However, Google Ads can indirectly help...
How to use social media to boost your SEO performance
Social media isn’t a direct search ranking factor for search engines like Google. But people clicking on your website link,...
Facebook | How to get your audience’s attention
Getting your audience’s attention and maintaining it on a platform like Facebook is no easy feat. Here are some basic...

Learn how to build an effective fundraising strategy for your charity’s digital fundraising success.

Instagram | How to research your consumer for marketing success
With 1.39 billion monthly active users, Instagram is the fourth largest social channel. That’s a whole lot of potential for...
Twitter | How to research your consumer for marketing success
We recommend doing some through research about your consumers on Twitter before you start using the platform. So, how do...
Facebook | How to research your consumer for marketing success
As a brand or professional, before you start posting on your Facebook page, you should ask yourself some important questions.
How to get Started with Twitter as a Business
Want to get your business/organisation onto Twitter? Twitter requires business owners and professionals to have a regular account first, before...
How to get Started with Instagram as a Business
You’ll need to open an Instagram professional account. You can always use your personal profile, but that will prevent you...
How to get Started with Facebook as a Business
To start marketing on Facebook, you’ll need to set up a couple of things first. It’s all pretty straightforward, but...
Why your Small Business needs Social Media and the top choices for you
Why should my business take social media seriously? Social media is a vehicle for brand and product awareness that’s now...
Social media retargeting campaign | What is it? And how does it work?
There are over 4.62 billion people on social media. Do you know what this means? It means, there’s a high...
How to grow your online business traffic using social media
Social media isn’t just a channel to grow your business. It can also drive traffic to your website, selected landing...
What is social media management? | An Introduction
Social media management covers the entire process of running a successful business account across various social media platforms.