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Website Optimisation

Must have SEO tools for your business success in 2023
With all the responsibilities you and your team shoulder, it's unrealistic and impossible to try to track your site's SEO...
Who are your SEO competitors, and how do you analyse them?
Many businesses already growing in the digital space. These successful businesses outrank yours in search results and conversion. To meet...
Reasons your page could be deranked on search engines
Did you wake up to find your web page deranked or your website deindexed? These things happen for many reasons...
How to properly audit your website
You’ve probably heard about website auditing, but do you know what it means? Website auditing involves thoroughly analysing your website...
How to improve and maintain your SEO performance
One thing’s for sure about SEO - it’s a work in progress. As your business moves towards your goals, you...
SEO 101 | What’s technical SEO, and where do I start?
Think of technical SEO, as improving your home before putting it up for sale. Without doing the initial work, no...

Learn how to build an effective fundraising strategy for your charity’s digital fundraising success.

SEO 101 | What is Local SEO, and how to go about it?
So you’ve learned what Lead Generation is and you want in on the game, to promote your small business or...
SEO 101 | What’s On-page SEO, and how to set it up?
‘On-page SEO’ is the improvement you make to your web page to rank higher on the SERP and get more...
SEO 101 | What are the types of SEO?
You think you know what SEO is? Think again. In this article, we’ll look more closely at the types of...
Can Google Ads help my SEO ranking?
Google Ads cannot directly influence the position of your website on an organic search. However, Google Ads can indirectly help...
How to use social media to boost your SEO performance
Social media isn’t a direct search ranking factor for search engines like Google. But people clicking on your website link,...
How to make your site mobile friendly
It’s vital that your website looks pleasant on your mobile. So, how do you ensure your website is optimised for...
How to properly optimise website images
Images give search engines contextual visuals to share with users during their searches, which in turn, boosts your brand visibility.
SEO basics | What is it, and why pay it any attention?
So your first question is, what is SEO? And your second question is, how much can SEO help me run...
Going digital? Here’s 6 things to think about
Making the commitment as an organisation that you need to go digital is the hard part. The rest is a...
What should you focus on after key giving periods?
The key question we always get asked by charities is what should they focus on after key giving periods have...