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Copywriting

The optimum SEO page structure for your website
People visit your website with visual and informational expectations. If the information isn't structured in a friendly manner or your...
SEO 101 | What’s On-page SEO, and how to set it up?
‘On-page SEO’ is the improvement you make to your web page to rank higher on the SERP and get more...
How can ‘direct response copywriting’ help convert my audience?
So, you’ve put in all the work, done the ads, and managed to get a steady stream of visitors to...
How to boost your web and email marketing with the inverted pyramid structure
The internet is full of writing. Your audience will not scroll. Most writing for the web and email marketing employs...
A Tick-list for Reader-friendly Copy that will Improve the Performance of your Landing Page
If you haven’t by the third line, they will click away. People today are inundated with information from too many...
Improve your Web Content with better Copy in 4 Quick Steps
The market is very competitive. Before you spend time and money to direct your target audience to your website, you’ll...

Learn how to build an effective fundraising strategy for your charity’s digital fundraising success.

How to create the perfect landing page
Without the right landing page, all the effort you make in generating visitors is wasted. So, it’s essential that you...
3 Reasons Why You need Quality Content and Copywriting to Build Brand Awareness and Reach
Copy matters. Even more so now that people don’t have time to read. Here are three reasons why.