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Google Ads

How AI is Changing the Way We Deliver Digital Advertising Services
AI is reshaping how we interact with technology, especially in the world of digital advertising. With Google’s recent changes, it's...
Understanding the Limitations of Google Grants
While Google Grants can significantly boost your organisation’s visibility and impact, it’s essential to understand the limitations that come with...
Google Grants: What Ads You Can and Can’t Run
There are specific guidelines and restrictions on the types of ads you can and cannot run with Google Grants. Understanding...
How to Build Quality Score in Google Ads Grants?
Quality Score is Google’s rating of the relevance and quality of your keywords, ads, and landing pages, and it directly...
How to Create the Best Ads Using Google Grants?
Creating effective ads is the key to maximising the impact of your Google Grants. With a $10,000 monthly budget, it's...
How Much Time Should I Spend on Keeping My Google Grant Up to Date?
Managing a Google Ads Grant is a valuable investment for nonprofits, providing essential resources to promote your mission and outreach.

Learn how to build an effective fundraising strategy for your charity’s digital fundraising success.

Setting Up Conversion Tracking within Google Ad Grants
Without conversion tracking, you’re essentially flying blind, unable to quantify the real impact of your advertising efforts. This guide will...
Unlocking Success with Experimentation: The Power of A/B Testing in Marketing within Google Grants
A/B testing is a powerful tool in marketing, especially when working within the parameters of Google Grants. By experimenting with...
The Importance of Monitoring and Optimising Ad Campaigns within Google Grants
To truly benefit from the $10,000 monthly ad credit, continuous monitoring and optimisation of your campaigns are essential. This process...
Maximising the Usage of Google Grant Credits: The Most Intelligent Way to Use Google Grants
It’s essential to develop a strategic approach that maximises the usage of credits that Google Grants offer. Here, we explore...
Maximise Your Impact: Key Features of Google Ads Grants
Google Ads Grants offer nonprofits a powerful platform to reach a wider audience, but understanding the most useful features is...
What are the conditions for Google Grants?
To take advantage of the valuable opportunity that Google Grants offer, nonprofits must meet specific eligibility requirements set by Google.
Tips for Success with Google Ad Grants
Unlocking the full potential of Google Ad Grants requires more than just setting up a few campaigns. With $10,000 per...
How Do I Make Sure I’m Using Google Ads Grants Properly?
Google Ads Grants can be a powerful tool for nonprofits, offering $10,000 per month in free advertising to help you...
How Do I Optimise Google Ads Grants?
Optimising Google Ads Grants for your non-profit can significantly amplify your online presence and drive more engagement. However, the key...
How Do I Set Up Campaigns with Google Ad Grant?
Here, we outline the key steps to help your organisation benefit from the grant and improve its online presence. Properly...