+

Content Creation

Finding the Perfect Length For A Charity Video
So you have your video strategy in place, but now you want to know what the optimal length for your...
Enhancing Your Charity’s Impact: A Practical Guide to Video Campaigns
In the ever-changing landscape of digital marketing, videos play a crucial role for charities to communicate their mission effectively. This...
Video Strategy Development
Developing a strategy for video is key for a successful marketing campaign. It helps you understand video techniques, your target...
Ramadan 2024: Must-have Campaign Assets
Assets are the building blocks of your campaign. They are the elements needed to create campaign landing pages, ads, emails...
How to Launch a Legacy Giving Campaign for Your Charity
Don’t overlook the benefits of Legacy Giving for your charity. It can be an effective way to maintain your ability...
How can ‘direct response copy’ help convert my audience?
So, you’ve put in all the work, done the ads, and managed to get a steady stream of visitors to...

Learn how to build an effective fundraising strategy for your charity’s digital fundraising success.

How to boost your web and email marketing with the inverted pyramid structure
The internet is full of writing. Your audience will not scroll. Most writing for the web and email marketing employs...
A Tick-list for Reader-friendly Copy that will Improve the Performance of your Landing Page
If you haven’t by the third line, they will click away. People today are inundated with information from too many...
Improve your Web Content with better Copy in 4 Quick Steps
The market is very competitive. Before you spend time and money to direct your target audience to your website, you’ll...
3 quick ways to make your website blogs engaging
Your website blog content may have all the necessary buzzwords and keywords, but if the content is not engaging then...
How to create the perfect landing page
Without the right landing page, all the effort you make in generating visitors is wasted. So, it’s essential that you...
3 Reasons Why You need Quality Content and Copywriting to Build Brand Awareness and Reach
Copy matters. Even more so now that people don’t have time to read. Here are three reasons why.
5 Free online tools that you should start using straight away
Having worked with many charities and small organisations, we know the challenges faced in pulling together campaigns. We’ve listed 5...